Supporting a product with purpose
Supporting a product with purpose
Supporting a product with purpose
About the project
Hanna Sillitoe came to us with an incredible story. Having suffered from severe psoriasis since childhood, she’d overhauled her diet and managed to cure her skin. She’d earned a huge following online and had even written a cookbook filled with natural recipes. Hanna was keen to launch a line of skincare products specially for her audience, using all-natural ingredients that were suitable for their complex skin needs.
The Challenge
Hanna wanted to create a sophisticated beauty range that she could be proud of – and with a new cookbook in the pipeline, time was of the essence. She was also looking for scalability and had big ambitions to grow the business.
How we made it possible
We worked with Hanna to create a natural beauty range that now includes shampoo, conditioner, face cream, cleanser, body cream and more. Each product is made from all natural ingredients, is free from parabens and SLS, plus it’s vegan and cruelty free. We even helped to get samples ready in time for her Dragon’s Den appearance.
Hanna’s fans loved the line and so did the cast of Dragon’s Den – in fact, she left with investment from Peter Jones and Tej Lalvani, which has enabled her to stock products in Holland and Barrett and increase her order with us to 5000 units.
